Video Conferencing is the need of the hour. Video conferencing can be monumental for businesses of all scales especially small businesses. It is an emergent technology that uses advancement in internet technology, software, and hardware. As in many cases of the present technology, it is a by-product of electronic revolution and modern communication technology. There are myriads of video conferencing service providers out there which enable us to facetime with our colleagues.

Why Video Conferencing?

Video Conferencing has an upper hand over all other forms of indirect communication when it comes to business. Video conferencing is more like a face-to-face conversation than any other electronic means of communication. Unlike audio, the members can comprehend the nuances in the communication as the speaker is visible to the audience. The listeners feel more connected to the speaker and they tend less to astray from the discussion as it is very much engaging. Given that every member is visible to each other it gives a feeling as in face-to-face conversation and thus the exchange of information becomes more effective.

The Efficiency Of Video Conferencing

Another advantage of investing in the best video conferencing for small business is that it is very time efficient. In-person meeting requires a considerable amount of commuting over distances to meet clients, suppliers, partners, etc. With the use of video conferencing, we can avoid in-person meetings and thus save valuable time.

And if your company roots for a greener earth, then you should switch to video conferencing as it contributes less to the carbon footprint of your business. Studies show that one hour of commute uses as much energy as a thousand hours of video conferencing.

Increased Attendance And Productivity

Video conferencing leads to optimized attendance and increased productivity. For a business that has offices at different locations, the employees tend to get dispersed and this will make it difficult to work as a team and video conferencing can be helpful in such situations. The use of video conferencing also makes the meetings more structured and efficient as the people involved in this virtual meeting have already concurred on the time and the theme of the discussion.

Healthier Work-Life Balance

The conventional corporate lifestyle can be stressful as it includes commuting, physical attendance, etc and can jeopardize your health. In today’s tech-powered world, with the advent of technologies like video conferencing, the corporate lifestyle can now mean flexible hours which leads to better work/life balance. Now, companies let employees work from anywhere and even adjust their work hours to accommodate personal needs and commitments.